Child's Play is a leading children's publisher of books promoting whole person development and learning through play. Our focus is early childhood and we understand the needs of young children and their families. For us, reading readiness is important , but part of a larger objective, we help develop life skills, promote social and emotional health, and help get kids ready for school. Child's Play aims to reflect our diverse society and challenge stereotypes in our books as this plays a key role in a young reader's understanding of the world. We feel diversity does not simply refer to heritage and disability, but also gender, nationality, culture, sexual orientation, social-economic status and age. All children are included as a part of the landscape. The Child's Play program offers a wide range of formats and experiences that will enrich and empower every child's life.